Segment vs Zapier

What are Segment and Zapier?

Segment and Zapier are part of the Customer  Data Platform (CDP). They collect data from multiple servers or users of your digital platform ( websites, apps, tools). It makes your job easy and handy by saving time and extra efforts that can be utilized in other progressive tasks or up-gradation of your company. For better understanding, you can also compare it to the online shopping platform Amazon, where you can find all the accessories you are looking for.

Zapier and Segment is a huge data interaction platform that collects, transforms, sends, and archives the first-party customer data. The system aggregates data from various tools, monitors it and informs the decision-making process. In short, it generates messages about what is happening on your site and then transmits the leads to the respective authority and channel. Companies struggle a lot, collecting data from various sources and analyzing them with different tools. Ah! hectic, isn’t it? Zapier and Segment have come forward with a great initiative. It is seen in recent years how these services offered by Zapier and Segment have boosted the growth of industries.

Despite such qualities, these services handle the data in different ways. That leads to a lot of confusion among companies about whether to choose Segment or Zapier. Which is better? Your search ends here. We have brought to the basic comparison between the two, the table given below mentions the most important features that will help you understand the need of your company.

Zapier vs Segment Comparison:


1.       Overview:

●      It connects multiple apps SMBs all over the web that you use every day and hence helps you save a lot of time, moving in and out of various platforms.

●      It automatically manages tedious tasks and focuses on the priorities in the minimum time. Set up an auto management workflow by using  >4000 of the most popular apps Viz; Gdrive, Paypal, Slack, Trello, Gmail, Mailchimp, Survey monkey, etc.

2.        Platform Supported:

●       Web-Based

3.       Typical Customers:

●      Small and mid-size businesses.

4.       Customer Support:

●      Online
●      Knowledge-based
●      Video tutorials

5.        Pricing:

●      Starting from $ 19.99/month.
●      Free trials
●      No credit card required
●      Free account
●      Subscription-based

6.       User Review:

●      (a/c  Get App) 98% of users would recommend this app.

7.       Total Features: 40

●      API
●      Access Controls/Permissions
●      Accounting Integration
●      Activity Dashboard
●      Application Management
●      Business Process Automation
●      CRM, etc.

8.       Total Integration: 2095

●      Box
●      Dropbox Business
●      GitHub
●      Google Drive
●      Jira
●      Microsoft 365, etc


1.    Overview:

●       It collects, organizes, and analyzes all your customer’s data coming from multiple sources such as Apps, Websites, and other devices.

2.    Platform Supported:

●      Web-based
●      iPhone app
●      Android app

3.    Typical Customers:

●      Small size, Mid-size businesses, and Large size enterprises.

4.    Customer Support:

●      Phone
●      Online
●      Knowledge-based

5.    Pricing:

●      Starting from $ 120/month.
●      Free trials
●      Credit card required
●      Free account
●      Subscription-based

6.    User Review:

●      (a/c  Get App) 100% would recommend this app

7.    Total Feactures:36

●      Account-Based Marketing
●      Behavioral Targeting
●      Campaign Personalization
●      Data Analysis Tools
●      Engagement Tracking
●      GDPR Compliance
●      Multi-Domain
●      Website Personalization

Total Integration: 223

●      Datadog
●      Salesforce Sales Cloud
●      Shopify
●      Slack
●      Zendesk, etc.